Alice King

MAKEUP | EYE LOOKS

Alice is a self-taught makeup artist, based just outside of London. Her iconic macro eye-liner looks skyrocketed her to TikTok fame, with her intricate looks and satisfying makeup removals. Alice’s content regularly goes viral, with content around Halloween, Christmas and her iconic themed series around films and games often hitting up to 100 million views.

Whether she’s showcasing the latest makeup launch, creating viral & satisfying makeup removals or creating an out of the box and intricate look around a brief, Alice always has a unique approach to any campaign.

463,000 followers